About the Founder

Martel Day is the Founder and Principal of NLR. With more than 35 years of experience in the alternative investments industry, Martel, through NLR, works with alternative investment asset managers to realize their potential for successfully accessing retail capital.

Prior to forming NLR, Martel enjoyed an extensive career with the Inland Group of Companies (“Inland”). During his tenure with Inland, sales grew from less than $100 million to more than $3 billion per year; totaling more than $18 billion, with more than 300 firms, 8,000 financial advisors, and 200,000 investors participating in Inland investment programs.

Martel has made a significant contribution to the alternative investment industry. He is a former Director and Chairman of the Investment Program Association (now the Institute for Portfolio Alternatives). During his tenure as President and then Chairman, annual sales for the alternative investment industry grew to more than $10 billion and the IPA evolved into a member run organization that continues to lead the industry through the work of its committees. Martel currently sits on the boards of Inland Bancorp, a bank holding company; Jones Lang LaSalle Income Property Trust, a daily NAV REIT; SFA Holdings, the holding company for an independent broker dealer and registered investment advisor; Wildermuth Endowment Fund, a 40 Act interval fund; and the advisory board for the Peachtree Hotel Group Funds.

Martel holds principal and general securities licenses with the Financial Industry Regulatory Authority (FINRA). Prior to entering the alternative investments industry, Martel graduated with an Engineering Degree from The Georgia Institute of Technology and enjoyed a successful career in the transportation industry.